About Us

Discover Our Passion for Innovative Design and Quality Craftsmanship
Boustead | 2022
Our Story
IDEATION SDN BHD is a company that was established in 2010 with the goal of supporting Bumiputra manufacturers and becoming a leading manufacturer and supplier of high quality wooden and steel furniture products.

The company specializes in "Design & Build" projects, particularly in healthcare facilities such as hospitals, hotels, and offices. IDEATION has a proven track record in the industry and is planning to acquire bigger and more profitable projects in the future through partnerships with various stakeholders.

The company is also considering implementing automation and digitization in its production process and implementing an ERP program as part of its expansion plan.

IDEATION aims to make a significant impact and contribution to the Interior Design and Built Industry and plans to secure more profitable and new business in the future.
Company Profile
Registered Name: IDEATION SDN. BHD.

Registration No.: 201001008826 (893454-W)

Office Address:
No. 2-43A, Jalan Prima SG 2
Taman Prima Sri Gombak Taman Prima Sri Gombak
68100 Batu Caves Selangor Darul Ehsan


Tel No.: +603-6188 8567/8

Fax No.: +603-6188 8569

Website: www.ideation.com.my

Email: ideationsb@yahoo.com

Facebook: http://www.facebook.com/ideationsb

Incorporation Date: 16 MARCH 2010

Paid Up Capital: RM 1,200,000.00

Board of Director/ Share holder:
Zafri bin Zakaria Merican
Amir Azizi bin Sanip
Rina Sarmila binti Abdul Aziz
Fatimah binti Ghazali Othman Taufik
Banker:
MAYBANK BERHAD
OCBC BANK
PUBLIC BANK

Bank Facilities: RM4,908 000.00

Kementerian Kewangan: 357-02158840 (Syarikat)

Kementerian Kewangan: 357-02158840 (Bumiputera)

CIDB Pusat Khidmat Kontraktor: 0120120803-WP144561 (Bumiputera)

CIDB Perakuan Pendaftaran: 0120120803-WP144561 (G6)
B- B07 B11 B24 B28 B29
C - CE / CE21
ME - M15


CIDB Sijil Perolehan Kerja Kerajaan: 0120120803-WP144561 (G6)

Core Business:
TURNKEY INTERIOR DESIGN &BUILD CONTRACTOR
FURNITURE FABRICATION & MASS MANUFACTURING
INTERIOR MEP, IT & CIVILINTERIOR DESIGN & PROJECT MANAGEMENT CONSULTANT
Design & Build Experts

We specialize in designing and building high-quality furniture for healthcare, hospitality, and office spaces.

Bumiputra-Owned Company

As a Bumiputra-owned company, we're committed to supporting local manufacturers and contributing to Malaysia's economic growth.

Proven Track Record

With over a decade of experience, we have a solid reputation for delivering quality projects on time and within budget.

Digitization and Expansion

We're actively pursuing automation and digitization in our production process and planning to expand our business through strategic partnerships.

Excellent Services
Our services are consistently high-quality, reliable, and effective, that the clients are highly satisfied with the results.
TURNKEY INTERIOR DESIGN & BUILD CONTRACTOR

We provide end-to-end services for your interior design and build projects, managing everything from initial contact to handing over the keys. Our comprehensive agreements ensure a seamless and successful process.

INTERIOR DESIGN & PROJECT MANAGEMENT CONSULTANT

Our skilled designers create functional and beautiful spaces, while our consultants bring specialized expertise to optimize your business decisions. Together, we deliver exceptional results.

FURNITURE FABRICATION & MASS MANUFACTURING

We expertly cut, bend, mold, laminate, and assemble various materials like wood, metal, glass, plastics, and rattan to create trendsetting furniture designs that merge form and function.

INTERIOR MEP, IT & CIVIL

Our comprehensive solutions cover mechanical, electrical, and plumbing aspects, alongside civil engineering expertise. From public works to intricate interior systems, we ensure seamless and efficient projects.

INTERIOR FIT OUT & BUILDING RENOVATION WORKS

We transform bare commercial spaces into functional, occupiable interiors through fit-out and renovation, offering modernization and structural restoration.

LABORATORY BENCHES / FURNITURE & EQUIPMENT

Our lab benches and furniture provide optimal space for scientific procedures, complemented by movable fixtures and equipment for flexible arrangements.

SOFT FURNISHING, CURTAIN & BLINDS

Elevate your interior with our soft furnishings - upholstery fabric, cushions, curtains, and carpets that reflect your unique style and create a dreamy ambiance.

SIGNAGES& GRAPHICWORKS

From designing exhibition stalls to manufacturing exclusive name plates, our expertise extends to diverse architectural signages, adding creativity and impact to spaces.

Production Facilities
Leading manufacturer and supplier of high quality wooden and steel furniture products.
Bestari Jaya
Office Chairs, Panel furniture
Batu Caves
Upholstery, Sofa & Chair
Rawang
Metal Furniture & Signage
Batang Kali
Built-in Fitment & Woodwork
Leadership Team
Driven, Passionate, and Experienced Leaders
Directors & Shareholders
Portrait Image
Zafri Bin Zakaria Merican, CIDe
Managing Director
Bach. of Art (Industrial),(UiTM)
Portrait Image
Ts. Amir Azizi Bin Sanip, CIDe
Project  Director
Bach. of Design (Industrial),(UPM)
Portrait Image
Rina Sarmila Binti Abdul Aziz
General Manager/
Contract Manager
Dip. in Quantity Surveying,(UiTM)
Portrait Image
Fatimah Binti Ghazali Othman Taufik
Accout Manager
Bach. of Accounting (Honours), (IIUM)

Managers Team

Portrait Image
Rina Sarmila Binti Abdul Aziz
General Manager/
Contract Manager
Dip. in Quantity Surveying,(UiTM)
Portrait Image
Fatimah Binti Ghazali Othman Taufik
Accout Manager
Bach. of Accounting (Honours), (IIUM)
Portrait Image
Mohd Faisal Bin Zakaria
Site Manager
Cert. in Architecture (IKM)

Design & Project Team

Portrait Image
Zafri Bin Zakaria Merican, CiDe
Managing Director
Bach. of Art. (Industrial), (UiTM)
Portrait Image
Ts. Amir Azizi Bin Sanip, CIDe
Project  Director
Bach. of Design (Industrial),(UPM)
Portrait Image
Farhani Binti Mahamad
Interior Designer
Bach. of Applied Arts and Design (Honours), (IIUM)
Portrait Image
Muhamad Hairi helmi Bin Mansor
Interior Designer
Dip. in Interior Design, (UiTM)
Portrait Image
Mohd Faisal Bin Zakaria
Site Manager
Cert. in Architecture (IKM)
Portrait Image
Alif Aiman Bin Abu
Architect
Bach. of Science Architecture, (IUKL)
Portrait Image
Faridah Binti Sani
Senior Interior Designer
Bach. of Interior Architecture (HONS) (UiTM)
Portrait Image
Raihana Binti Zunaidi
Junior Interior Designer
Bach. of Interior Architecture (UiTM)
Portrait Image
Zyalfiqah Binti Ramdan @ Mandy
Junior Interior Designer
Dip. in Interior Design (KKTM)

Contract & Account Team

Portrait Image
Rina Sarmila Binti Abdul Aziz
General Manager/
Contract Manager
Dip. in Quantity Surveying,(UiTM)
Portrait Image
Ernie Norayunie Binti Mokhtar
Asst. Quantity Surveyor
Dip. in Quantity Surveying, (POLIKB)
Portrait Image
Fatimah Binti Ghazali Othman Taufik
Accout Manager
Bach. of Accounting (Honours), (IIUM)
Portrait Image
Muhammad Irfan Syafiq Bin Mohd Hidzir
Asst. Quantity Surveyor
Bach. of Quantity Surveyor (IIUM)
Portrait Image
Nor Hawallisa Binti Awaludin
Account Assistant
Bach. of Accountancy (UiTM)

Human Resources Team

Portrait Image
Nor Aleiya Binti Nasrir
Admin & HR Executive
Bach. of Administrative Science (Hons) (UiTM)
Portrait Image
Muhammad Yassier Bin KhairulL Amir
Pa & Md Driver

Company Activities
Building a Family: Our Company's Culture and Community